Daily monitoring across Google, Healthengine, RateMDs, and the platforms generalist agencies ignore. Compliant responses drafted within 24 hours. An honest review acquisition strategy that keeps your registration safe and your Local Pack ranking moving in the right direction.
Highly recommend Dr Smith and the team. Professional and welcoming from the moment I arrived.
Thank you Sarah for your kind words. We're glad to hear your visit met expectations. The whole team appreciates the feedback.
The Melbourne Cardiology team
Easy booking, friendly reception, and felt listened to throughout my appointment.
A clinic that runs on time and treats patients with respect. Very rare.
Welcoming environment, modern facilities, and clear communication about everything.
Reviews shape both your Local Pack ranking and the decision a patient makes in the 30 seconds before they book. And almost every shortcut a generalist agency would take is one AHPRA will notice.
It's sitting at the top of your Google profile. Every prospective patient sees it before they see anything else. You want to respond, but one wrong sentence and you've confirmed a treatment relationship, breached confidentiality, or triggered an AHPRA notification.
You've heard that asking for reviews is risky. You've heard that incentivising them is definitely not allowed. You've heard conflicting advice from other doctors, your PMS provider, and random forum threads. So you do nothing, and your review count stays flat while your competitors pull ahead.
Review count and rating are confirmed Google Local Pack ranking factors. The clinic two suburbs over has 240 reviews at 4.8 stars. You have 18. Google's algorithm notices, and the three-pack result for your specialty keeps showing their name instead of yours.
Google is only one surface. Healthengine hosts booking reviews most doctors never see. RateMDs has decade-old entries you forgot existed. Whirlpool and Reddit threads mention your name without tagging you. You can't respond to what you don't know exists.
Monitoring, response, acquisition, reporting, and crisis planning across every platform that actually matters for Australian doctors.
Daily review monitoring across Google Business Profile, Healthengine, RateMDs, Whirlpool, and Facebook
AHPRA-compliant response templates for positive, negative, and neutral reviews: built around confidentiality, no-endorsement, and no-treatment-confirmation rules
We draft and post responses on your behalf, with your approval, within 24 hours of a new review landing
AHPRA-compliant review acquisition strategy: soft asks at the right moment in the patient journey, no incentives, no mass solicitation, no testimonial harvesting
Review widget on your website that displays your Google reviews legally, with proper attribution and without cherry-picking
Monthly reputation report covering review volume, rating trend, sentiment analysis, and a side-by-side competitor comparison
Crisis response plan drafted in advance so you know exactly what happens if a serious incident goes public
Removal requests filed for reviews that clearly violate Google, Healthengine, or RateMDs terms of service, with honest expectations on outcomes (most reviews cannot be removed)
Healthengine and RateMDs profile audits, photos, bios, services, response history, and completeness
Staff training summary document covering what your reception and nursing team can and cannot say or do regarding reviews
A named point of contact who knows your practice, your tone, and your history. Not a ticket queue
Quarterly strategy review to adjust response tone, acquisition cadence, and monitoring scope as your practice grows
Seen enough? Let’s talk about your practice.
We start with a complete picture of where you stand today, fix what is fixable immediately, and run the ongoing system from there.
We find every review of your practice on Google, Healthengine, RateMDs, Facebook, Whirlpool, and Reddit. We catalogue rating, sentiment, response history, and any reviews that violate platform terms of service. You get a clear picture of where you stand before we touch anything.
We configure daily monitoring across every platform, build your AHPRA-compliant response template library, agree an approval workflow with you, and file removal requests for any reviews that clearly violate terms of service. Your website review widget goes live in the same week.
New reviews trigger a draft response from us within 24 hours. You approve, we post. Our soft-ask acquisition strategy runs quietly in the background, the right prompt, at the right moment, to the right patient, through compliant channels only.
Every month you get a plain-English report on review volume, rating trend, sentiment, and competitor position. Every quarter we sit down and adjust, new platforms to monitor, tone refinements, acquisition pacing, and anything surfacing in your sentiment data worth acting on.
This service is part of our Accelerate tier
Most reputation agencies write responses that sound fine for a restaurant but would put a doctor in front of a notification. We build every response around AHPRA's advertising guidelines, the no-testimonial rule, patient confidentiality, and the risk of confirming a treatment relationship in public. If a response cannot be made compliantly, we tell you, and we tell you why.
Generalist reputation services track Google and Facebook. That leaves Healthengine, RateMDs, Whirlpool health threads, and specialty forums completely blind. We monitor all of it because for doctors in Australia, those are the platforms that actually move patient decisions.
Review count, rating, and response rate are confirmed Google Local Pack ranking factors. We do not treat reputation as a separate silo. We treat it as part of your local SEO, and we report on both together so you can see the compounding effect.
Most negative reviews cannot be removed, and anyone who promises otherwise is either lying or planning to do something that will get your profile suspended. We file removal requests where a review clearly violates platform terms (off-topic, fake, hate speech, personal information), and we tell you upfront when a review is legitimate and has to stand.
We work exclusively with Australian doctors. We know the platforms, we know the regulator, we know the defamation landscape, and we understand the clinical realities behind the reviews you receive. No offshore call centre, no template factory.
Three real paths. Here is what each one actually means for an Australian doctor trying to stay compliant and grow.
Your responsibility. One confirmed treatment relationship in a reply and you have a notification problem
Usually written by a junior with no healthcare training, often accidentally breaches confidentiality or testimonial rules
Every response reviewed against AHPRA advertising guidelines, confidentiality rules, and treatment-relationship risk before it goes live
You would have to log into each platform manually, and most doctors forget RateMDs exists
Google and Facebook only. Healthengine and RateMDs rarely in scope
Daily monitoring across Google, Healthengine, RateMDs, Facebook, Whirlpool, and relevant forums
Either nothing, or a risky mass-ask that breaches AHPRA
Aggressive automated campaigns designed for retail, the same playbook that gets medical practices into trouble
Soft-ask at the right patient-journey moment, no incentives, no mass solicitation, fully within AHPRA guidelines
Days or weeks, negative reviews fester at the top of your profile
2–5 business days through a ticket queue
Draft within 24 hours of a new review, posted as soon as you approve
No plan. Panic, delete, or post something regrettable
Generic crisis scripts written for hospitality
Pre-agreed crisis response plan for serious incidents, drafted before anything goes wrong
Free until you count your time, the notifications you risk, and the bookings lost to a festering 1-star review
$500–$2,000/month plus setup, usually on a 12-month contract
Included in the Accelerate tier. Flat monthly fee. No lock-in.
None
Automated dashboards full of vanity metrics and no competitor context
Monthly plain-English report covering volume, rating trend, sentiment, and side-by-side competitor comparison
Either nothing or a risky mass-email
Automated SMS blasts to every patient in your PMS, fast, effective, and non-compliant for doctors
Compliant soft-ask only, targeted at the right moments in the patient journey, through channels AHPRA allows
You find out the hard way that most reviews cannot be removed
Often promises removals they cannot deliver to win the contract
We file removal requests where a review clearly violates platform terms and we tell you upfront when a review has to stand
The honest summary: DIY leaves you blind to most of the surfaces your reviews actually live on. Generalist reputation services use playbooks built for retail and hospitality that will eventually put a doctor in front of the regulator. We built this service specifically for the gap in between.
Reputation management is part of our Accelerate tier. Pick the path that matches your practice, and let us handle the reviews.
I need a professional, AHPRA-compliant website live as soon as possible. I don't want to talk to anyone. Just build it.
I want everything in Launch, plus a team actively growing my online presence: SEO, Google Business Profile, content, and a real strategy.
I want done-for-you marketing at scale: SEO, content, ads, GBP, reputation. I want a team that knows my practice and an ongoing relationship.
Not sure which fits? Just send us a message and we’ll point you in the right direction.