Success stories
Real practices. Real results.
How we build and manage the digital reputation of practices and hospital departments across Australia, so patients find you, choose you, and book.
Launched 2024Psychiatry
Dr Zahid Akhtar
Mindscape Psychiatry
Owning the AI answer for bipolar, BPAD and BPD patient questions
Queensland, AustraliaRead the story→
Launched 2025Medicolegal
Dr Alan Gallogly
Medicolegal Psychiatrist
An authoritative site built for solicitors and insurers
Australia & IrelandRead the story→
Launched 2025GP
Khaleel Mohammed
Reliance Medical
A modern multi-service medical centre site that wins local search
Truganina, VICRead the story→
Keep reading
View all resourcesHow we think about growing a practice.
The same doctor-led thinking behind these results, written up so you can apply it yourself, on AHPRA compliance, SEO, referrals, and more.
Medical Marketing
Going From Public to Private: The Digital Checklist Consultants Forget
Accountants and practice-setup consultants handle the ABN, the lease, and the billing. Almost none of them handle the digital side that decides whether patients can actually find you. Here's the ordered checklist, from a doctor-founded team.
1 September 202611 min read
Medical MarketingThe Patient Who Searches Your Name Before the Appointment
Before a referred patient ever sits down in front of you, they've usually already looked you up. What they find in those two minutes shapes how the appointment starts, and most practices have no idea what's actually there.
25 August 202611 min read
Medical MarketingYour Referral Letter Is Your Best Marketing Channel, And Most Specialists Waste It
GP referrals drive most specialist bookings in Australia, yet the reply letter back to the GP is treated as admin. Here's what a good reply-to-referrer letter does for future referrals, and how your website either supports or sabotages the relationship.
18 August 202611 min read
Ready to write your own success story?
Every practice here started with a conversation. Tell us what you want to be known for and we will tell you honestly what it takes.